Types of exhibition stand – the End Stand

We’re happy to inform you about the different types of exhibition stands available and the associated advantages and disadvantages of each type when participating in trade fairs.

Tip: First of all, it’s always important to ask for a floor plan when choosing a booth location. The type of booth is important, of course, but so is its location!

The choice of a specific type or types of exhibition stand depends on various requirements and factors such as budget, objectives, and available space on the exhibition floor. It’s therefore wise to consider these factors when choosing a stand type.

Type Head stand construction

The first stand type we’ll discuss is the HEAD stand. This type of stand has only one enclosed side at the back wall. The remaining sides are open to the aisles, allowing visitors to enter from three aisles: the front, left, and right. This immediately presents a major advantage. Another advantage is that a head stand is often less expensive than an island stand in terms of square meters for the trade show organizers.

So the advantages are:

• High accessibility due to the 3 aisles all around, which ensures attention and is easily accessible for visitors
• Often cheaper than an island stand in terms of m2
• Easier to set up than an island stand
• Offers many possibilities for creative stand design
• Options to place signage, presentation space and storage on the back wall

A disadvantage is that there is a limited amount of wall space, which can be important for product presentation (however, this can always be filled with custom stand construction if desired)

Disadvantages are:

• Limited wall space
• Less conspicuous than an island stand that is accessible from 4 sides
• Often a lot of square meters that you have to purchase from the organization

The photos show five examples of Head stands where the back wall is used for signage, presentation space, and storage. The rest of the stand is then furnished with machines, furniture, bars, equipment, etc., according to the client’s wishes to achieve the objectives of the trade show participation.

Curious about how we can best set up your booth? Don’t hesitate to contact us without obligation to discuss the possibilities.