When your company attends a trade show, you don’t just want to show up. You want to stand out, make an impression, and have a compelling presence. The goal is for your visitors to become your exhibition stand visitors. And we at Anggrek are happy to help you achieve that!
Anngrek, Anggrek, Angrek, Anggerek… We know! It ‘s a difficult name. The official spelling is Anggrek , and it comes from our past. We started out as a flower shop called Anggrek, which means “orchid” in Malay. And it doesn’t feel right to change the name with such a beautiful past, so the difficult name remains. Want to know more about the past? Check it out here.
But the conversation turned to standing out with Anggrek, and we’d love to help. This exhibition stand was no exception. Praxis Automation’s brief was to design a stand where the products take center stage, in a warm and inviting setting. Naturally, we enthusiastically embraced that request!
The foundation of this exhibition stand is a beautiful oak-colored PVC floor. The color instantly creates a warm atmosphere and makes walking very pleasant. These are also important features in a stand.
We then put the products in the spotlight by literally placing them in a frame. This automatically draws the customer’s attention to the products. Of course, the company’s red color contributes significantly to this. The open shelving unit also provides additional display space for all the smaller items. By literally grouping these together, a powerful look is created.
We also considered practical needs such as sufficient seating for conversations, a bar for a nice cup of coffee and storage to keep the stand tidy.
Want to see more of our striking exhibition stand designs? Check out our portfolio.
Interested in a striking exhibition stand by Anggrek? Feel free to contact us.
